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13-08-2012: Production of the All-New Mazda6 Begins

A ceremony to commemorate the start of production was held in Japan as Mazda start production of the fully redesigned Mazda6. Having not been changed for five years Mazda are excited to get production underway.

Attending the celebration was approximately 500 people including Mazda’s Representative Director and Chairman of the Board, President and CEO, Takashi Yamanouchi, executives, employees and a representative of the Mazda Workers Union.

The first vehicle to come off the line was a Mazda6 wagon built to European specifications and powered by the SKYACTIV-G 2.0 petrol engine.

“I am deeply moved that production of the third generation Mazda6, the flagship model of our new-generation vehicles, starts in such an important year for us”, said Takashi Yamanouchi in his speech.

“It is the thirtieth anniversary of the start of operations here in the Nishinoura district of the Hofu Plant and the 10th anniversary of the start of production of the first-generation Mazda6, back in 2002.

“That first Mazda6 debuted as an embodiment of Mazda’s brand message, Zoom-Zoom, and its success led to great improvement in our brand image.

“The new Mazda6 that starts rolling off the line today features both SKYACTIV TECHNOLOGY and KODO – Soul of Motion design. Its development represents the very best of our engineering capability and our uncompromising attention to detail.

“Let’s all work together to promote the new Mazda6, to make it a model that gains the support of customers all over the world and leads the Mazda brand to a new level.”

The all-new Mazda6 is the first model to be equipped with Mazda’s unique brake energy regeneration system, i-ELOOP.

In all areas, the development team tried to instill the essence of the Mazda brand, the joy of nimble handling that responds precisely to the driver’s intentions, while offering the class, style, quality and comfort people expect from a car in the CD segment.

The new Mazda6 will be introduced to Europe and Japan before the end of 2012, followed by other markets including Australia at the beginning of 2013.

Mazda is planning to produce approximately 120,000 units of the Mazda6 per year at the Hofu Plant.

Mazda will premiere the new Mazda6 sedan with Russian specifications at the Moscow International Automobile Salon 2012, which opens on August 29, 2012.

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