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30-09-2011 at 08:00: Chillettes Join Supercars

V8 Supercars will add a touch of glamour to its signature events with the debut of the ‘Chillettes’. The Chillettes will feature Australia’s most Beautiful Bikini Clad Models as part of a new partnership with flavoured milk drink Chill.

Chill has become the official milk of the V8 Supercar Championship and through the Chillettes will promote its brand at the three massive events.

Next week’s Supercheap Auto Bathurst 1000, the Armor All Gold Coast 600 and the Sydney Telstra 500 will each host a dozen girls vying for a prize pool of over $50,000, including a $10,000 Cash First Prize.

These stunning models will be judged in a number of different categories such as; Fashion Parades including Fun and Flirty Sportwear, Bikini’s and the yet to be released, exciting new ‘V8 Supercar Chillettes’ Grid Girl Outfits at each event, culminating in a top four that will go into the final at the Sydney Telstra 500.

The girls will appear at select functions at each event and on track, with fashion and swimwear parades among their official duties.

“It’s a fantastic partnership that is great for the V8 Supercar and Chill brands, both proud Australian success stories,” V8 Supercar Acting Chief Executive Shane Howard said.

“The Chillettes are sure to be very popular trackside in this exciting competition that will offer one contestant some sensational prizing and career pathways.

“Some of Australia’s biggest modeling names have come from motorsport over the years so it’s great to be able to give the Chillettes an opportunity to hone their skills at three of this country’s largest sporting and entertainment events.”

Chill is a proud Western Australian brand, having been an integral part of the WA community since 1886 when Edward Browne first started collecting milk. Chill is available nationally for people from retail outlets.

The tradition continues with more then 130 million litres of milk collected every year fresh from the South West, making Brownes the state’s largest milk collector. This milk is an extensive range of great tasting dairy products, including yoghurt, cream, flavoured milk and dairy desserts.

“Brownes Chill is excited to sponsor the first year of the Chillette Grid Girls,” Tim Cusack, Brownes Managing Director, said.

“The V8 Supercars following is growing year on year and so is the Chill brand. We are very proud of our association with the V8 Supercars and look forward to a continued partnership into the future.”

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